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Our vertical brands

One platform. Dedicated editions for the industries we know best.

Some industries need more than an edition: their own name, their own sales book and their own comparison against the incumbent. 613OS is live for Jewish institutions. LiceHQ serves lice-removal clinics. More are on the way.

613OS · Jewish institutionsLiceHQ · lice clinicsEvent halls & med spas · 2027Field service · 2028
613OS · Tuition at a glanceAll systems live
$940K
Tuition collected this year
94%
Families on autopay
312
ACH payments, flat fee
TP
Tuition plans18 families on 10-month plans, 0 failed this cycle
Auto
FP
Failed payment1 card declined, parent texted, card updated in 40 minutes
Auto
DN
Dinner campaign$38,400 pledged, 71% collected, reminders scheduled
Live
EN
Enrollment6 applications this week, 4 tours booked by the AI
Auto
Illustrative.
613OS · A Merch FinTech company

The operating system for Jewish institutions

Schools and yeshivas, early childhood and after-school programs, day and sleepaway camps, shuls, nonprofits and wedding halls.

613OS runs tuition, dues, donations, registration and communication. The institution's vocabulary is built in: families instead of contacts, tuition plans instead of subscriptions, a parent portal instead of a client portal. Underneath is the full Merch FinTech platform and the same payment rails.

The positioning is simple: tuition management where the school pays nothing for the software while it processes with us. Incumbent systems charge the school a license and families a percentage on every payment. On 613OS, Basic is $99/mo, credited back on the processing statement with 613OS Payments. Families pay a small flat fee per bank payment instead of a percentage and no annual per-family fee; the school decides whether the flat bank-payment fee is paid by the family or absorbed.

  • Tuition plans, enrollment, rosters and a parent portal
  • Dues, seats, honors and donation campaigns for shuls
  • Camp registration, sessions, standby lists and camper accounts
  • Event contracts, deposits and final billing for halls
  • Qualified 501(c)(3) organizations can be boarded at charity interchange rates, confirmed at underwriting

Visit 613os.com

613OS pricing
Basic$99/mo, credited back with 613OS PaymentsPro$249/mo annual · $299 monthlyEnterpriseFrom $999/mo, customACH tuition and duesFlat per-item feeCard donations, 501(c)(3)Charity interchangeAnnual per-family feeNone
Illustrative. Pro is credited back at higher processing volumes; talk to us. Stored-value campus cards are provided through our partner bank, subject to approval.
PaymentsTuition, dues and donations by card or flat-fee ACH, with every family's payment method on file.
AutomationFailed-payment recovery, statement runs, re-enrollment reminders and standby lists that run themselves.
AI assistantAnswers parents' questions, books tours and chases balances in the school's own voice.
CRMFamilies, students, members and donors in one record, with balances and history.
Full marketing suiteEmail, SMS and WhatsApp campaigns, dinner pages, donation funnels and the website.
LiceHQ · A Merch FinTech company

Clinic software that sends you the patients

Booking, intake, screening records, card on file and retail for lice-removal clinics, built by people who ran one.

Same-day booking, family appointments, follow-up checks and the review request after a clean recheck are set up on day one. The receptionist answers the 9pm "can you see us tomorrow" text and books it.

Alongside the software sits aboutlice.org, a parent directory with treatment guides and a clinic finder. Parents find a clinic and book; the lead lands in that clinic's LiceHQ account.

Plans are $99 and $249 a month. Clinics that want parents reimbursed can add the insurance-reimbursement setup, a one-time $2,500 service that configures out-of-network claims and the paperwork families need.

  • Same-day and family bookings with intake forms
  • Card on file, deposits and retail at checkout
  • Recheck reminders and review requests
  • Leads from the aboutlice.org directory
  • Insurance-reimbursement setup add-on, $2,500 one-time

Visit licehq.com

LiceHQ · TodayAll systems live
11
Bookings today
4
From aboutlice.org
$2,340
Collected today
BK
New bookingFamily of 3, 4:30pm, intake forms sent
Auto
RC
Recheck7-day recheck reminders sent to 9 families
Auto
RV
ReviewsRequest sent after each clean recheck, 2 new reviews
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IN
InsuranceReimbursement paperwork emailed to 3 families
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Illustrative.
Next

Where we build next

Each new brand reuses the platform, the rails and the plan ladder. What changes is the vocabulary, the ledger and the sales book.

2027Event halls & caterers. Deposits taken months ahead, contracts, vendor payouts and final billing. Built from the 613OS wedding-hall edition.
2027Med spas & salons. Memberships, packages, retail, tips and gift cards. Card-heavy businesses, well suited to a compliant zero-cost program.
2028Field service. Estimates, invoices, maintenance memberships and technicians on the road. High ticket, paid by ACH and card.
Today150 ready-made editions already ship on the Merch FinTech platform, and custom builds from $1,999 cover what no edition does. A brand is spun out when a vertical earns it. All industries →
The filter

How we pick a vertical

Five questions, scored before we build anything. A vertical has to pass most of them.

  • Recurring money flow. Tuition, dues, memberships, deposits, not one-off sales.
  • A fee we can remove. The incumbent charges families or members on every payment.
  • Community concentration. One good reference sells the next ten.
  • A founder or partner with a network. Someone who already knows the people who run these businesses.
  • It fits the platform. The workflow runs on the platform plus our ledger, without a bespoke app.
Don't see your vertical? Tell us what you run.
We build new editions regularly. If your industry passes the filter, we build the edition with you, and you get it first.
FAQ

About the brands

Is 613OS a different product from the Merch FinTech platform?
Same platform, same payment rails, same plan ladder. 613OS adds the institutional vocabulary and ledger: families, tuition plans, dues, donations, rosters and a parent portal. One login runs all of it.
We run a school, a shul and a camp. Is that one account?
Yes. Connected entities run as sub-accounts under one organization with consolidated reporting, on Enterprise pricing. Families appear once, with every balance in one place.
What does LiceHQ cost?
Plans are $99 and $249 a month. The insurance-reimbursement setup, which configures out-of-network claims so parents can be reimbursed, is a one-time $2,500 service. Leads from the aboutlice.org directory go to clinics on LiceHQ.
Can you build an edition for my industry?
Often, yes. 150 ready-made editions already ship on the Merch FinTech platform, and we build new editions regularly. If your industry passes our five-point filter, we build the edition with you and you get it first. If you need your own workflows sooner, a custom build starts at $1,999 one-time. Custom builds →

Run a school, a shul, a camp or a clinic?

Tell us what you run. We show you the edition set up for it, and the family or member fee you can remove.

305-954-7362 · [email protected]